A sheet of personalised name stickers labels a whole September in one afternoon, if each label goes on the right thing the right way. The sheet carries the same name at several sizes, plus "This belongs to" labels and themed stickers, in Dino Adventure, Football Star, Pastel Rainbow, Bows and Blossoms or a design of your own, with a standard or holographic laminate. This is the map: which label, where, and how to press it so it stays.
Large labels: bottles and lunch boxes
The biggest labels go on the water bottle and the lunch box, on the flattest, smoothest part: the side of a bottle rather than the curve near the lid, the lid of a lunch box rather than a textured base. Clean the spot with a drop of washing-up liquid, dry it completely, press the label down firmly from the centre outwards, then leave it for a day before the item is washed. A label that peels usually went onto a curved, textured or slightly greasy surface, or was washed in the first hour.
Medium labels: books, folders, cases
Inside the front cover of reading books (schools prefer inside), on the top corner of folders, on the lid of a pencil case, on the back of a tablet case. Flat, dry, smooth: these are the surfaces labels were made for, and they last the year.
Small labels: pencils, pens, glue sticks
Wrap the smallest label round the pencil near the top, where the end of the label overlaps itself; that overlap is what holds on a round object. Glue sticks take one on the lid. Scissors take one on the flat of the handle.
Shoes
Inside, on the smooth part of the insole under the heel, one label per shoe. A thin line of clear nail varnish over the edges makes a shoe label survive PE. Not on the outside of the shoe, and not on the fabric tongue.
Uniform and coats: the honest answer
Stickers are for hard, smooth surfaces, not fabric. A jumper needs a name written on the care label with a laundry pen or a stitched name tape; a sticker on cotton comes off in the first wash. Use the "This belongs to" labels on the coat's inside pocket lining only if it is a smooth synthetic, and expect them to last a term rather than a year. The sheet is designed around the things that actually go missing: bottles, boxes, books and pens.
The rest of the sheet
The themed stickers are for the child: pencil case, bedroom door, the reading record. Letting them place those first is the price of getting the labels on the bottle without a negotiation.
For the things that lose labels anyway
The four items that are lost most and cost most are a bottle, a lunch box, a food jar and a lunch bag, and each of those is available with the name printed on rather than stuck on: the water bottle, the bento box, the food jar and the lunch bag. Sticker everything else. The reasoning is in school name labels that don't peel.
Everything is printed, laminated and hand-finished in Cheshire, usually dispatched within one to three working days, with free UK delivery. Because the sheet carries the name you type, it cannot be returned for a spelling change; use the name the school uses, first name and initial if two children share it.
Frequently asked questions
Do name stickers work on school uniform?
No; stickers are for hard, smooth surfaces. Write on the care label with a laundry pen or use a stitched name tape for jumpers and coats.
How do I stop name stickers peeling off a water bottle?
Put the label on the flattest part, clean the spot with washing-up liquid, dry it fully, press from the centre out, and leave it a day before the first wash.
Where do name stickers go in shoes?
Inside, on the smooth insole under the heel, one per shoe. A thin line of clear nail varnish over the edges helps them survive PE.



